Student:      Narcissa
Year Level:  7
School:        Heatherhill Secondary College
Teacher:      Sue McDonnell

Activity:
Letterform - visually communicating an
idea or message

Task Description (provided by Sue - thanks)
1
Teacher introduces the concept of
exaggerating or modifying the shapes of
letters in order to visually communicate an
idea or message. A good example of this, that
is around at the moment is the title of a new
childrens animation movie called
ROBOTS
2
Class brainstorms a large list of words (nouns
and adverbs) that would lend themselves to
the task. Eg. Squash, stretch, melt, Dragon,
Dinosaur, Aliens, Angel, Devil, Playground,
Amusement Park, hairy, Shatter, Break Dance,
Hip Hop.
3
Discuss the characteristics of some of these
examples that could be developed as visual
clues to make the meaning of the word clear.
Eg.Wings, clouds, halo's applied to letter
shapes to explain the characteristics of an
Angel. Swings, ladders and climbing ropes
hanging from or connecting the letters of
'Playground'
4
Students were asked to trial 6 different ideas.
5
Select the best one and apply Design Elements
to further enhance the visual communication
6
Final presentation was drawn up on a new
sheet of cartridge paper, selecting and
applying media that best represented the
surface textures of the object. Coloured pencil
and black fineliner were used for the 'Punk'
example. Student used a pattern of criss-
cross pencil patches, developed to suggest
denim material and metallic pens for the
chains and safety pins.

Students were also encouraged to consider
appropriate choice of colour and style of
backing for final presentation that might
further reinforce the meaning of the word.
Hence the black, angular cut out shapes placed
behind the word Punk.

Periods Allocated: One double for the intro and
exploration of 6 ideas. A single period for
application of media and design elements to
trials. Another double to complete final
presentation.
A   V I S U A L    C O M M U N I C A T I O N    C O M M U N I T Y    W E B P A G E
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INITIAL LETTERS
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ILLUMINATED
MANUSCRIPTS
for more click links below
and image on right

LINK 1
LINK 2
LINK 3
LINK 4
detail
more examples  1   2   3   4
5   6

For more on
LETTERFORM
click here
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