JULY / AUGUST 2013

CLICK HERE

PHOTOGRAPHY
including
PHOTO MANIPULATION
PRODUCT DESIGN PHOTOGRAPHY

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FLINDERS STREET STATION
DESIGN COMPETITION
including
WINNER

+   +   +   +   +   +

45 BRILLIANT
Pinterest BOARDS

+   +   +   +   +   +

RED DOT DESIGN AWARD
PRODUCT DESIGN
COMMUNICATION DESIGN

+   +   +   +   +   +

*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +


+   +   +   +   +   +

ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


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CLICK HERE
MARCH 2013

CLICK HERE

VCE REVISED STUDY DESIGN
EXAM SPECIFICATIONS AND
SAMPLE EXAM
There will be 15 minutes reading time
and 1 hour 30 minutes writing time.
The examination will contribute 35 per
cent to the Study Score
PDF DOCUMENT

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TOP DESIGNS 2013
Saturday 16 March - Sunday 30 June
Melbourne Museum , Carlton
INFO ON VCAA WEBSITE   

INFO ON MELBOURNE MUSEUM WEBSITE

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ALL VISUAL COMMUNICATION
DESIGN INFO ON VCAA WEBSITE

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BAUHAUS LEARNING RESOURCE   
The BARBICAN, in London, is Europe's
largest multi-arts and conference venue
Last year, an exhibition at the Art Gallery
was
Bauhaus: Art as Life
Exemplar works were displayed from such
Bauhaus Masters as Josef and Anni
Albers, Marianne Brandt, Marcel Breuer,
Walter Gropius, Johannes Itten, Wassily
Kandinsky, Paul Klee, Hannes Meyer,
László Moholy-Nagy, Oskar Schlemmer,
Ludwig Mies van der Rohe and Gunta
Stölzl

As well, an excellent
BAUHAUS LEARNING RESOURCE
containing ACTIVITIES was made available
DOWNLOAD AND PRINT APPROPRIATE
PAGES  PDF DOCUMENT

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BRAND IDENTITY
ID - Identity Designed features projects
from around the world of brand identity
design. The website is curated by graphic
designer and occasional author David
Airey. It wouldn’t be possible without
contributions from experienced designers
around the world.
CATEGORIES
Education , Energy , Food & beverage,
Health care, Leisure & tourism,
Manfacturing, Music, Publishing, Real
estate, Retail & wholesale, Service,
Technology, Television, Transportation
EXTERNAL WEBSITE

A chapter of one of David Airey's books is
available as PDF DOCUMENT  
A GUIDE TO CREATING ICONIC
BRAND IDENTITIES
PDF DOCUMENT
EXTERNAL WEBSITE

Another David Airey website worth looking
at is
LOGODESIGNLOVE
EXTERNAL WEBSITE

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UNIT 3, AREA OF STUDY 2
OUTCOME 2
DESIGN INDUSTRY PRACTICE

GRAPHIC DESIGNERS
COLLABORATE WITH ...

Firstly, WHAT IS A GRAPHIC
DESIGNER
?
FROM WIKIPEDIA
A number of occupations are commonly
classified under the broad term of graphic
designer. Graphic design career paths
cover all ends of the creative spectrum.
Many of these job descriptions overlap
heavily.

HOW THEY WORK - RAY PARSLOW
They may use the skills of
. . .
a professional researcher
. . . a photographer
EXTERNAL WEBSITE

Tips to Choosing Right
Printing Company
As a graphic designer you will need to
choose a good printing company
EXTERNAL WEBSITE

A MARKETING SPECIALIST'S VIEW
Let’s assume you have all the
answers. You know what you need
designed. You know how you want it
designed and you know who your target
customer is. You have all the images and
verbiage written and all you need is for
someone to lay it out so it can be
printed. If you are at this stage then all
you need is a designer. Conversely, if
you know what you want to sell but need
advice on ways to sell it, then you will
need to consider a marketing specialist.
EXTERNAL WEBSITE


RELATED INFO
Logo Design: Conducting
Preliminary Research
EXTERNAL WEBSITE

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IMAGINE DESIGN CREATE
Design Book Shows How Designers,
Architects & Engineers Are Changing Our
World
In 2011, Autodesk launched a new book
that celebrates the impact of design.
Featuring the work of dozens of leading
designers, Imagine Design Create tells
stories of how technology is transforming
the very nature of design. Bringing
together stories of good design
happening around the world, Imagine
Design Create shows how people are
using fresh design approaches and new
capabilities to solve problems, create
opportunities, and improve the way we
live and work.
While you are there, download a .pdf
version

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UPDATE
MORE INFORMATION ABOUT
THE NOUN PROJECT

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ORTHOGONAL /  
ORTHOGRAPHIC

ON-LINE QUIZ
Analyze orthogonal / orthographic
drawings and match to the correct
isometric drawing
EXTERNAL WEBSITE


EXERCISES  - PDF DOCUMENT
Download and print pages as required
NOTE: Some exercises relate to First
Angle rather than Third Angle
EXTERNAL WEBSITE
PDF DOCUMENT

UNDERSTANDING AND READING
ORTHOGRAPHIC DRAWINGS
- PDF DOCUMENT
from CORRESPONDENCE SCHOOL, NEW
ZEALAND
Interactive
EXTERNAL WEBSITE
PDF DOCUMENT


CLICK HERE
DECEMBER 2012
/ JANUARY 2013
CLICK HERE

COMMUNICATIONS TOOLKIT
• Visual Communication & Graphic
Design
Michigan State University
"Using the visual communication and
graphic design activities in this section can
provide young people with practice in
valuable life skills"
LARGE PDF DOCUMENT

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CUPCAKES
BRIEF
PLUS 5 pages of Resource Material
PDF DOCUMENT

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CUP ART
Incredibly detailed line drawings on
disposable coffee cups

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INFOGRAPHIC
A HISTORY OF WESTERN
TYPEFACES

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USING ART ON WEBSITES

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YCN DESIGN BRIEFS 2012-
2013

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VCE REVISED STUDY DESIGN
UNIT 3, OUTCOME 2
AREA OF STUDY 2
Design industry practice
includes legal obligations of designers
and clients

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VCE REVISED STUDY DESIGN
SCAMPER
SCAMPER is a mnemonic that stands for:
Substitute, Combine, Adapt, Modify, Put
to another use, Eliminate, Reverse

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APPLYING DESIGN PRINCIPLES TO
YOUR TEACHING
The 25 Secrets To Design Every Teacher
Should Know Educators have a lot to learn
from the principles of design

CLICK HERE
2013  N E W    P A G E S

2014 NEW PAGES
HOME

NEW PAGES
CLICK HERE

ARCHIVES    

CREATED 17 JANUARY 2013
UPDATED 25 JANUARY 2014  
FEBRUARY 2013

CLICK HERE

VCE REVISED STUDY DESIGN
UNIT 3, OUTCOME 2
AREA OF STUDY 2
Design Industry Practice
There are also social, ethical, financial
and environmental factors influencing
designers’ decisions. Here are some
webpages that provide
MORE INFORMATION

Ethical Issues in the Graphic
Design Business

Working with Clients

What are the most important
ethical issues graphic design
students will face in their careers?
While on this website,also look at
LEGALITIES, INTEGRITY and MORALITY

In search of ethics in Graphic
Design

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ZOO SYMBOLS SET
A brief ACTIVITY that includes ANALYSIS
and DESIGNING

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VCE REVISED STUDY DESIGN
UNIT 1, OUTCOME 3
AREA OF STUDY 3
Visual Communication Design in
Context
EXAMPLE:  Saul BASS
Regarded as the greatest and most
influential graphic designer

REMINDERS !!!
There was a
FAMOUS DESIGNERS
webpage added to this website in
AUGUST 2012 with links to information
about many designers

There were more webpages added in
FEBRUARY 2012 on
COFFEE TABLE DESIGNERS


GRAPHIC DESIGN HISTORY
A great overall view of the history of
Graphic Design

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VCE REVISED STUDY DESIGN
UNIT 1, OUTCOME 1
Outcome 1
On completion of this unit the
student should be able to create
drawings for
- different purposes
- using a range of drawing methods,
media and materials.

Michael Graves is an architect and an
emeritus professor at Princeton.
In an article, he wrote:
"For decades I have argued that
architectural drawing can be divided into
three types, which I call the â
€œreferential sketch,â€� the â
€œpreparatory studyâ€� and the â
€œdefinitive drawingâ€�.
EXAMPLES

Read the article by Michael Graves -
'Architecture and the Lost Art of
Drawing'

+

TYPES OF DRAWING: MAKING
MARKS FOR GOOD REASONS

+

WHAT IS A DRAWING?
WELL PRESENTED - from the Victoria and
Albert Museum

+   +   +   +   +   +

HOW TO GET THOSE BIG IDEAS
DOWN ON PAPER
A comic book type explanation

CLICK HERE



SUGGESTIONS ALWAYS
WELCOME
APRIL 2013

CLICK HERE

THIS MONTH . . . . . MAINLY
PACKAGING      

PACKAGING DESIGN ARCHIVE
AN OBSERVATORY WHICH FINDS,
CATALOGUES AND SHARES WITH YOU THE
BEST EXAMPLES OF INNOVATIVE
PACKAGING PROJECTS
A tool for research and teaching activities,
project development and business, for
the monitoring of innovation in packaging
design

includes
USE OF TYPOGRAPHY
FOOD
JAR AND POT  
SPECIAL PACKAGING
USE OF ILLUSTRATION
YO-PLAY BLOX
The empty pots fit together in different
ways to create various 3D shapes and
figures

+   +   +   +   +   +

PACKAGING OF THE WORLD
Packaging of the World is one of the
most prominent packaging design
websites showcasing the most interesting
and creative packaging work
worldwide. It's audience includes
packaging designers, graphic designers,
advertising agencies, students and
manufacturers.

includes
FASHION
STUDENT WORK
AUSTRALIA     NEW ZEALAND

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THE DIELINE
Its purpose is to define and promote the
world's best packaging design, and
provide a place where the package design
community can review, critique and
stay informed of the latest industry
trends and design projects being created
in
the field. The Dieline has become the
most visited website on package design in
the world.

includes
WINNERS OF THE DIELINE AWARDS 2012  
INSIDE THE STUDIO  
VINTAGE PACKAGING
includes VINTAGE CEREAL COLLECTION  

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PACKAGING NETS
1
A NET is a two-dimensional (2-D) shape,
which when scored, folded and glued
together, makes a three-dimensional
(3-D) package, box or carton
INFO PREPARED FOR GCSC IN UK


2
In industry the nets are stamped out and
deformed by a die-cutting machine,
much like the cutter used to make ginger
bread man biscuit shapes


3
TEMPLATES on 'Google'


4
Excellent TEMPLATES


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CLICK HERE
MAY 2013

CLICK HERE

FINDING INFO
One of the main things I am always
doing is to select the best information I
can find for you and your students - and I
have the time to do it. For any particular
topic, that often means sifting through
many, many websites to find the best -
and then to find the best 1-2 pages
within each website. There are some
websites that provide a lot of links to
other websites that have already been
selected because they are good and have
already been categorised. The following
website,
'ALLTOP', is an excellent example that I
use, and you may like to use it as
well.      


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HOW DO YOU START THE
CREATIVE JUICES?
David LaFerriere starts his creative juices
before work by doing drawings on the
lunch bags of his children. David started
making these decorative lunch bags
back in May 2008. It all came about one
morning in an attempt to do something
special for his boys.


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BIKE - HOW TO CARRY THINGS
Ben Wilson came up with the Donky Bike
after noticing that mountain bikes
were being used on city streets


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PROFILE PORTRAITS
Mike Mitchell’s portraits are definitely a
departure from the bulk of what he
has been doing. The itch to do something
a little more ambitious and work-
intensive was starting to build.

"For this portrait series, I wanted to keep
the personalities there, at least how they
exist in my own mind. Then apply that to
a traditional portrait, something that
most of these characters wouldn’t be
doing. There’s an ironic sense about
them that I like, but I also just really love
these dudes for who they are, and I
didn't want to take too much of that
away. When I watch a movie and really
connect with a character, I often feel a
strong urge to draw/paint that person."


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FROM NEW ZEALAND
TOP SCHOLAR GRAPHICS 2011


+   +   +   +   +   +


VCE EXAM
2012 ASSESSMENT REPORT


2012 EXAM


*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +

BRINGING IDEAS TO LIFE  

I HOPE YOU CAN SPARE 17 MINUTES TO
WATCH THIS VIDEO

Rilla Alexander defines the classic
creative struggle and how she deals with
it. The most insightful information she
shares is when she reminds people that
the things they think will take a day
actually take a week and without starting
somewhere there can be no end.

Rilla Alexander is an Australian-born
Berlin-based designer and illustrator

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ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


+   +   +   +   +   +



CLICK HERE
JUNE 2013

CLICK HERE

TOP DESIGNS 2013
ENDS ON SUNDAY JUNE 30
MELBOURNE MUSEUM


CIRCLE FACES
IDEAS FOR ACTIVITY
Circles can be faces + other examples
using circles       

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COPYRIGHT ISSUE
PLANE PLAGIARISM
Finnish airline Finnair will change the
livery on one of its airliners after
discovering
the design on the plane had been
plagiarised

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COLOUR PRINTING  
1, 2, 3 and 4 COLOURS and
SPOT COLOUR
Four coloured inks are used to recreate
all the colours you see on a printed page.
But there are times when only one or two
colours are used.

What is SPOT COLOUR? Plus information
about PANTONE and STYLE GUIDES

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Ken CATO
JUNE 2013
Ken Cato, Founder and global head of
brand company Cato Partners, has been
recognised as an Officer of the Order of
Australia (AO) for services to the graphic
design profession as a practitioner, and
through education and development
roles both nationally and internationally.

If you can picture in your mind's eye the
corporate trade-marks for Common­
wealth Bank, Seven Network, biscuit
company Arnott's, or Coles supermarkets,
then Ken Cato has done his job.

One of Ken Cato’s passions is the Design
Foundation, which he established two
decades ago as a not-for-profit
organisation.
MORE INFORMATION

COMMONWEALTH BANK LOGO  

THE WORK OF CATO PARTNERS  


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TOP 10 AUSTRALIAN LOGOS OF
ALL TIME
 
In 2012, Marketing, in collaboration with
sister publication desktop magazine,
announced their Top 10 Australian logos
of all time. They offer a fascinating
insight into the history, trials and trivia of
some of Australia’s favourite (and
sometimes controversial) brands and
their logos.


THE BEST NEW ZEALAND LOGOS
It looks like the top favourites are Air NZ,
Huffer, NZ Music Month, the
1974 Commonwealth Games, and the
Foursquare man

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PRODUCT DESIGN
Links to websites showing various aspects
of PRODUCT DESIGN

PRODUCT SKETCHES  

DESIGN DRAWING  

DESIGN SKETCHES

VCE - TOP DESIGNS 2012

Pinterest - VISUALS OF LOTS OF
PRODUCTS

PRESENTATION BOARD LAYOUT TIPS
 

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ORTHO / ISOMETRIC ACTIVITIES
The following pages in this PDF
DOCUMENT contain information and
exercises
about
ORTHOGONAL / ORTHOGRAPHIC
DRAWING  
and
ISOMETRIC DRAWING
They can be used for:
Exercises in class
- if appropriate, maybe as quick 10
minute exercises at the beginning of a
lesson

Test questions

Homework

Consolidation of learning /
Advanced students /
Early-finishers of another activity

Teaching aids


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*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +


+   +   +   +   +   +

ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


+   +   +   +   +   +



CLICK HERE
SEPTEMBER 2013

CLICK HERE

UPDATED
ORTHO / ISOMETRIC
ACTIVITIES
Information and exercises about
ORTHOGONAL / ORTHOGRAPHIC
DRAWING  
and ISOMETRIC DRAWING

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YOUTHEDESIGNER
A graphic design lifestyle blog

ARTICLES INCUDE
The Importance of Sketching in
Creating a
Successful Design Work

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NEW ZEALAND TEACHERS
***** NEW BOOK *****

'Design, Graphics and Visual
Communication for
New Zealand Years 9 and 10'

The Author is Terry BEECH who
is a Member

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AUSTRALIAN POSTER
BIENNALE 2013

Designers were invited to create
posters in response to the theme
"A mother's life is precious"

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*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +


+   +   +   +   +   +

ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


+   +   +   +   +   +



CLICK HERE
OCTOBER 2013

CLICK HERE

NEW ZEALAND TEACHERS
***** NEW BOOK *****

'Design, Graphics and
Visual Communication
for New Zealand Years 9 and
10'

The Author is Terry BEECH who is a
Member

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Australian Educational Publishing
Awards 2013

WINNER
Secondary Student Resource:
Senior
‘Viscomm: A Guide to Visual
Communication Design’, VCE
Units 1-4
Jacinta Patterson & Joanne
Saville       

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PREMIER'S DESIGN AWARDS
2013
WINNER ANNOUNCED

In 2013, the following award
categories have been introduced:
1. Architectural Design   
2. Service Design   
3. Industrial and Product
Design       
4. Communication Design   
5. Digital Design    
6. Design Strategy    

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ROAD SIGNS

WHAT YOU DON'T SEE

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BRANDING, IDENTITY AND
LOGO DESIGN

This PDF Document explains what
the differences are

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ICONIC LOGO DESIGNERS

An inspiring collection of graphic
design talent

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11 BRILLIANT RESOURCES
FOR LOGO DESIGNERS

The web is a wonderful thing,
brimming with resources and
tutorials for people
wanting to learn about the art of
logo design. But, sometimes, too
much choice can be confusing, so
here is a selection of some top
online resources that'll really
help you get to grips with it.


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*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +


+   +   +   +   +   +

ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


+   +   +   +   +   +



CLICK HERE
eDesignEd
is an electronic resource for teachers of Design Education
managed and created by
EDUCATION GRAPHICS
NOVEMBER 2013


CLICK HERE

LET'S LOOK AT A JOB
This is the first of a series of PDF
documents that will look at various jobs in
Design areas by using actual job
advertisements. Students can learn what
Employers expect of the people they
appoint as Designers - and that can cover
personal qualities as much as skills
and knowledge.
Includes an ACTIVITY.

JOB DESCRIPTION :
Website and Toy Product
Packaging Designer

PDF DOCUMENT TO DOWNLOAD

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SOCIAL POSTERS

Here is advice and inspiration
through the words of
some unique, significant Poster
Designers.

PDF DOCUMENT TO DOWNLOAD


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WEBSITE DESIGN &
DESIGN ANALYSIS

Designing the visual appearance of a
website, even if it is only the HOME
PAGE, is an excellent activity to
include in a Visual Communication
and Design course

Existing websites / HOME PAGES are
an excellent source of examples for
students to analyse according to
their use of DESIGN ELEMENTS and
DESIGN PRINCIPLES

PDF DOCUMENT TO DOWNLOAD

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*****
ABOUT THE 2013 EXAM

*****

+   +   +   +   +   +


+   +   +   +   +   +

ALL VISUAL COMMUNICATION DESIGN
INFO ON VCAA WEBSITE


+   +   +   +   +   +



CLICK HERE